Selling real estate is a delicious, high-stakes game. It’s completely extraordinary – because most people don’t spend millions of dollars every day. And yet it’s completely ordinary – because lots of people buy homes.
Still, it’s a game.
I loathed Monopoly as a kid – except for the tactile pleasure of handling the color-banded deeds, the understated Chance and Community Chest cards, the fake money, the dice, and the iron, my favorite token.
The plastic houses and hotels scared me. I was okay with paying $200 for Reading Railroad; that seemed like an honest deal. But no adult had ever bothered to explain what a mortgage was and I was terrified of going bankrupt. I didn’t want to put up a big red hotel on Connecticut Avenue just to watch that pale-blue deed be plucked away by my landlord brother.
I didn’t know I’d be a Realtor one day.
After three decades spent selling real estate, I can name a few parts of the game I don’t appreciate. Yet, I’ve learned it’s a noble and fun profession. I help others navigate a route to home ownership, a destination with no clear map or legible key – no matter how many apps they come up with.
The layperson thinks the game is about dollars and interest rates and market trends and bedroom counts and school districts. It is. And it isn’t.
Buying or selling a home is really about love. It’s about people just wanting to know that they’re going to be okay. It’s about them wanting to know, “Will I be loved?”
Could you be loved? Yes, you could. Yes, my clients are.
You see, my personal real estate playlist is heavy on Bob Marley. Because I get high on helping my clients feel AND BE safe and empowered while playing with big big big bucks. Real bucks, not funny money.
“Don’t worry about a thing,” I say, when the game gets scary, “cause every little thing is gonna be alright.”
Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com. This article was re-posted at McGuire.com.