Tag Archives: San Francisco homes for sale

Query: Is Now a Good Time to Buy in the Bay Area?

Q: Is this a good time to buy a home in the Bay Area?

A: Now is a perfect time to buy a home in the Bay Area. At least in San Francisco!

You might say, “Well, Cynthia, of course that’s your answer because you’re a San Francisco real estate agent and, according to San Francisco real estate agents, NOW is always the best time to buy.”

True. That’s because, as a longtime, fulltime Realtor, I’ve witnessed the market’s reliability  for 28 years: Up close and personal. Through several economic cycles. Helping hundreds of individuals buying hundreds of homes.

At the outset, purchasing property in San Francisco is especially daunting. Prices are ungodly. Competition is fierce. Doubts are plenteous. Yet in hindsight nearly every SF homeowner will tell you that purchasing their home was the wisest, luckiest investment they ever made.

This scenario assumes owner occupancy and a hold of at least five years. But nothing will pay if you don’t play.  Nothing will happen if you sit on the sidelines awaiting clear confirmation that NOW is the optimum time to buy.

Which brings up an important point: Buying a home in San Francisco is a sound investment, regardless of the exact timing. But it’s much more than an investment. It’s your HOME. It’s the place where you sleep in on weekends, empty the kitty litter, entertain friends, gargle saltwater for a sore throat, change kids’ diapers, plan vacations, argue with your husband, make up with your wife, unload groceries, take out the recycling, pay the bills, soak in the bathtub and putter in the garden.

So. If you want to enjoy a profusion of colorful tulips in April, you’ll need to plant those bulbs soon. Time to start shopping for some dirt. Now!

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com. A version of this post originally appeared as an answer on Quora, and it was re-posted at McGuire.com.

Sometimes It’s Hard to Imagine……

…what a little paint, a little floor refinishing and a little staging will do.

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Before and after kitchen at 2651 Baker. We did the bare minimum and it made a huge difference!

I almost always recommend superficial cosmetic updates and  staging whenever I list a property for sale. In my heart of hearts, I know it works.

But what’s funny is this: When my clients and I are looking at the “before” version prior to the “after” version being completed, it’s really difficult to envision the transformation ahead.

In other words, in hindsight it always proves to have been a good idea. Yet when you’re trying to decide whether or not to spend an extra $500 to have new carpeting put on the stairs, you might think, “Well. Hmm. It can’t make THAT big a difference.”

Note to self: It always works. It’s always worth it. When in doubt, GO for it!

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

 

Realtor’s Dozen: Cow Hollow

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Cow Hollow when there were cows in the hollow.

Here’s another entry in my series of installments called “Realtor’s Dozen,” in which I extol 13 virtues of a neighborhood in San Francisco.

  1. You can’t help but love an urban neighborhood with a name like Cow Hollow. Especially given the discrepancy between its cow-filled past and its multi-million-dollar-home-filled present.
  2. Walk westward and you’re in The Presidio — full of Eucalyptus trees, historic buildings, hikes, museums and a cemetery where lie the remains of a Union spy.
  3. Wonderful Union Street runs right down the center of Cow Hollow.
  4. Equally wonderful Chestnut Street parallels Union, four blocks to the north.
  5. An offshoot flock of the Wild Parrots of Telegraph Hill flies over the neighborhood like Blue Angels during Fleet Week.
  6. The Lyon Street steps are good for working off a worried mind or for working up a sweat while getting from Point A (Lyon and Green) to Point B (Lyon and Broadway).
  7. Reliably pleasant weather.
  8. There aren’t many octagon houses left in the world. Maybe one or two hundred. One of the best examples is the McElroy Octagon House at Gough and Union. Let me know what you think. (Nearly 30 years and I’ve yet to visit.)
  9. Find a moment’s peace in the courtyard of The Episcopal Church of St. Mary The Virgin at the corner of Union and Steiner. When open, it’s a nice place to just sit quietly. Like Ferdinand the Bull.
  10. Within walking distance of the Bay. But not on landfill.
  11. Calling all Millennials! According to a 2014 survey by Niche, Cow Hollow is the best neighborhood for Millennials in the 5th best U. S. city for Millennials.
  12. If your home is too small for out-of-town guests, there’s a plethora of relatively low-priced hotels nearby.
  13. The 41-Union is one of the tastiest MUNI routes in town, running from The Presidio, through Cow Hollow, over Russian Hill, across North Beach, into the Financial District and all the way to Main and Howard.

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

What I Noticed This Week on Broker’s Tour, Besides Properties and Prices

Sometimes it’s the details of the staging that catch my eye. That was the case this week on broker’s tour. Lots of pretty fabrics, surfaces and art. For example:

Pretty pink patterns:

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Textures:

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SAMSUNGBotanicals:

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More pleasing-to-the-eye stuff:

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Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

Enough with the Booties, Already!

Selling a property isn’t brain surgery. So why ask agents and potential buyers to wear surgical booties when they step inside your house? Nobody wants to look like this:

SAMSUNG

Need more inspiration? Watch this favorite from my video archives:

How do YOU feel about booties?

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

10 Things Smart Buyers Look For in a Home

cat in doorway

If you’re listing your home for sale, keep this list in mind. When I’m representing buyers, I’m always on the lookout for a “run-don’t-walk” property which…

  1. Is vacant and unstaged.
  2. Does not have a dedicated website.
  3. Is listed by an out-of-town broker.
  4. Has one grainy photo on MLS (or no photo).
  5. Doesn’t appear on MLS at all.
  6. Is shown on lockbox.
  7. Is asking $50,000 more than the most recent comparable.
  8. Isn’t listed on broker’s tour.
  9. Advertises “offers as they come.”
  10. Smells like a cat has been peeing on the carpet over in the corner.

Such a dream-come-true property is hard to find, but the search is well worth it.

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

Spoiler Alert: Stop Reading if You’re New to San Francisco

Not for sale: Mark Twain's "Stormfield"
Not for sale: Mark Twain’s “Stormfield”

Turns out Mark Twain never actually said that cool thing about summer in San Francisco being the coldest winter ever. I was going to use the quote on my blog today but when I checked its accuracy, up popped a Snopes link to quash my clever intro.

Twain did sorta say something about summer in Paris and he definitely wrote, “If you don’t like the weather in New England, just wait a few minutes.” But nary a word did he pen about our cool grey city’s climate.

It’s the second half of August and – although I live on what is arguably the sunniest block in the whole dadgum town – I’ve been wearing wool since June. If you’re a local you understand why I’ve been wearing wool. Just as you understand why nobody has air conditioning and why those beyond-ugly $50 sweatshirts from Pier 39 are so popular with tourists.

(Ixnay on the weatshirtsay if anyone asks! Do your bit to keep our economy going!)

Spoiler Alert (if you’re newly local and this is your first time through a whole San Francisco calendar year): Summer starts in 10 days.

The bad news is that vacation is over and it’s back to school for you kids and parents. The good news is it’s prime selling season for San Francisco residential real estate. See you soon at an open house near you!

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

“Any Way Except a Slow Way”

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I came across this quote about coping with leaving a longtime home. Beautiful. And good advice:

“I have learned that if you must leave a place that you have lived in and loved and where all your yesteryears are buried deep, leave it any way except a slow way, leave it the fastest way you can. Never turn back and never believe that an hour you remember is a better hour because it is dead. Passed years seem safe ones, vanquished ones, while the future lives in a cloud, formidable from a distance.”

― Beryl Markham, West with the Night

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

Before You Pass Go: Get An Agent!

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Most homebuyers wend their way to me through personal referral, which – even in this age of electronic connectivity – is the warmest means of finding trusted resources.

Yet I receive “cold” inquiries almost daily from folks shopping on their own. They’re calling or emailing or texting on a listing they spied on Trulia or Zillow.

Many of these cold callers believe they’ll benefit by not aligning themselves with an agent. They are misguided in that assumption.

Because I am busy and don’t want to seem pushy, I seldom take time to explain to them why they need an agent. But because I’ve received so many of these calls lately, I thought I’d take a few minutes and write about it. Here goes, in no particular order:

  1. Your Buyer’s agent’s services are free. Seller’s agent has agreed in advance with the Seller that they’ll share half their commission with the prevailing Buyer’s agent. Seller pays that commission.
  2. On any property you might ask the Seller’s agent to represent you as a Buyer. In which case, the Seller’s agent would take the whole commission while splitting their allegiance between Buyer and Seller. Or you can – at no additional cost – be represented by your very own agent who only cares about YOUR happiness.
  3. And, guess what? Your agent is only paid when you find, win and close on a property you want. In the meantime, your agent works for you – free of charge.
  4. Let’s add emphasis to items 1, 2 and 3 above: Seller’s agent’s fiduciary allegiance is to the Seller. As such, her/his primary goal is selling Seller’s property. Buyer’s agent’s fiduciary allegiance is to the Buyer and her/his primary goal is finding Buyer the ideal property. There’s a huge difference between the two.
  5. Your agent comes equipped with a wealth of knowledge gleaned from years of hands-on practice. No matter how clever you think you are, you will never be able to replicate the service they provide.
  6. Your agent:
  • knows the market and has access to sales data
  • is a savvy negotiator
  • understands strategies for competing in multiple-offer scenarios
  • is connected to other professionals like inspectors, lenders and contractors
  • possesses insider knowledge of off-market opportunities
  • has seen hundreds or thousands of properties
  • has solved hundreds or thousands of transaction problems
  • knows about property maintenance, improvement and expansion
  • understands contracts and has a vested interest in keeping you out of legal trouble
  • realizes the hybrid nature of real estate transactions where personal emotions exert tremendous influence on business decisions – for good or ill
  • is likely to become a trusted friend and advisor who will be there for you over many years to come (provided you choose your agent wisely)

Take note: There’s a strong chance you won’t truly comprehend or appreciate any of what I’ve just written until after you’ve completed your first transaction.

In the meantime, you must take a leap of faith and search for YOUR agent. To that end, ask friends and co-workers for recommendations, or visit open houses. Sit down in person with prospective Realtors to interview them and be interviewed by them.

And trust your intuition. If you get that feeling that you’re being “sold” or pushed, keep searching. If you feel at ease and their references check out, then “hire” them.

But never engage more than one agent on your behalf. That’s not fair and, in the end, it’ll undermine your chances of finding and winning a property you love. San Francisco is a small town with very little for sale and – if you’re working with more than one agent – it’s only a matter of time before they discover each other and dump you for more loyal clients.

That’s it. Happy agent hunting!

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Throwback Thursday: The Realtor/Stripper Connection

Sally Rand, striptease artist

This post from August 2012 when the market was really starting to heat up.

I was the most popular gal in San Francisco on a recent Sunday afternoon. (Not counting the hard-working women employed at the Gold Club, of course.)

That’s because I had a hot new listing that everybody wanted. It was in fantastic shape, freshly remodeled and beautifully staged. It smelled divine. It was totally available and it was really cheap (relatively speaking).

As a result, everybody who came to the open house loved the place and, in an attempt to butter me up, loved me too.

If you’re ever feeling down about yourself, just get a California Real Estate License, procure a well-priced listing in our fair city, hold an open house and stand in the foyer handing out flyers. You can be as repellant as Donald Trump and people will still find something to compliment you about. They will dig deep to sweet-talk you.

“That smiley-face tie is so arty!”

“Your purple cell phone is the nicest one I’ve ever seen!”

“These chocolate chip cookies are fantastically tasty! Did you buy them at Safeway yourself?”

Generally speaking, agents are even more shameless than the general public. They flatter you about how skinny you’ve gotten; how you’re so darn tiny all of a sudden?! (Always amusing, since on the morning of my open house, I’d torn my bathroom apart in search of a safety pin to let my pants out an inch or two.)

Anyway, I counted 100-plus visitors to that open house; pretty heady stuff. It’s like having the ultimate my-parents-are-out-of-town party of your dreams—everybody wants in! People can’t move from the front to the back because the hallway is so crowded. Yet, unlike the guests at an impromptu high school bacchanal, your open house visitors are polite and respectful. Nobody is raiding the liquor cabinet or throwing up in the hydrangeas.

With an attractive San Francisco listing to show, a REALTOR®—at least for two hours every weekend—can be the most popular person in an entire neighborhood. No wonder we agents plaster our photos all over the place.

Think about it. In what other profession do practitioners affix their photos to every communication or marketing vehicle? Not doctors, lawyers or Indian chiefs. Not tinkers, tailors or internet wunderkinds.

You guessed it: Strippers. It’s what strippers do! Maybe that’s why so many successful REALTORS® have what sound like successful stripper names.

Remember the trick about how to discover your stripper name? You combine the name of your first pet with the name of the street you lived on as a kid. Using this technique, my alter ego’s handle is Blue Laurel.

Just for fun, I tried creating stripper names using a new method. I mixed up the first and last names of Bay Area real estate agents (to be fair, I threw both my real names into the pot). Here are some of the results: Missy Cummins, Francesca Holmes, Eva Wood, Adam Upjohn, Mona Cherry, Candace Merryman, Max Shine, Luba Hand, Cynthia Ho.

I bet you can come up with some better ones yourself; just go to any real estate website and start mixing.

Blue Laurel. Not bad for the stage. But not great either. I think I’ll stick with my day job.

Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.