“Nothing is more memorable than a smell. One scent can be unexpected, momentary and fleeting, yet conjure up a childhood summer beside a lake in the mountains.” ~ Diane Ackerman
Real estate staging puts the emphasis on the visual. Because it’s a critical part of online marketing. Quality photos make for a quality listing.
But when it comes to in-person viewing, the other senses come into play –particularly the sense of smell. Before you reach for the potpourri or the Febreeze, watch this video about staging for smell.
To learn more watch the full video click on the picture.
Cynthia Cummins is a Top Producer and Partner at McGuire. For info on SF real estate visit http://CynthiaCummins.com.This article was re-posted at McGuire.com.