Bypass the Endowment Effect
“Lean into anything that lands as a negative.”
Black Holes and IPOs
Please have a cold one on me.
Look Softly
Avoid looking “hard” at houses. Look “softly” instead.
Don’t Worry About A Thing
I help you feel AND BE safe and empowered while playing with big big big bucks.
SV vs. SF
I never drink coffee and I won’t wear flip flops except at the beach.
Cynthia Cummins
“A home. Not a house.”
As a kid I couldn’t even sell Girl Scout cookies. Fast forward to 1987 when – on a whim after being “let go” from my corporate PR job – I got my California real estate license. I’ve been a top agent in San Francisco ever since. Not because of my sales acumen but because I learned that residential real estate is about sanctuary, not sales. More…